The Friendly Home - Rochester
$9,000 – $12,000/mo
Starting price
Nursing Home
Care types
1 Bedroom
Room options
No
Wheelchair access
About The Friendly Home - Rochester
The Friendly Home - Rochester brings together skilled nursing care and a lively community spirit, offering residents both medical support and a chance to connect with others. With 24-hour nursing, medication management, and help for daily activities, families can feel confident their loved ones are well looked after. The community buzzes with movie nights, music programs, fitness classes, and arts activities—there’s always something happening. Residents enjoy restaurant-style dining, private bathrooms, and cozy common areas. The location puts essential services, pharmacies, and local eateries within easy reach. For those seeking a blend of attentive care and an engaging lifestyle, The Friendly Home stands as a thoughtful choice in Rochester.
Our Care Approach
The Friendly Home emphasizes skilled nursing and daily living support, with staff described as attentive and proactive by satisfied families. Communication with families appears to be a strength for those who had positive experiences, but concerns about staff conduct and resident safety suggest variability in care quality.
Family Experience
Families who had positive experiences highlight the staff’s kindness, transparency, and willingness to involve them in care. They felt supported during challenging times, especially at end of life. However, other families report feeling unheard and concerned about their loved one’s well-being, citing negative interactions with staff.
Care & Services
Services and care programs available at The Friendly Home - Rochester.
Medical Care Services
24-hour skilled nursing, medication management, and health monitoring are central to the care model.
Personal Care Services
Assistance with daily activities such as bathing, dressing, and mobility is provided.
Specialized Care
No evidence of memory care or behavioral health services in the provided data; focus is on skilled nursing and rehabilitation.
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Living Environment
Cleanliness & Maintenance
No specific details on cleanliness or maintenance in the reviews; further information would be needed for a clear assessment.
Atmosphere & Community Feel
The community offers a range of social activities and amenities, fostering opportunities for connection and engagement among residents.
Safety & Security
Safety concerns are raised in some reviews, with allegations of theft and disrespectful staff behavior; no specific security features are mentioned in the data.
Amenities
Reviews
Based on 43 reviews
Reviews reveal a mix of heartfelt gratitude and serious concerns. Many families praise the staff’s attentiveness, proactive communication, and compassionate end-of-life care, noting how involved they felt in their loved one’s journey. However, a few reviewers report negative experiences, including allegations of neglect, disrespectful staff behavior, and theft, which sharply contrast with the positive feedback.
- Staff described as attentive, proactive, and genuinely caring during difficult times
- Families felt well-informed and involved in care decisions
- Positive experiences with end-of-life support and family communication
- Allegations of neglect and theft by staff
- Reports of disrespectful treatment toward residents
- Some reviewers would not recommend the community to others
Katy
My father lives in the memory care unit, and the staff is amazing. You are always going to find one person not to your liking, but I can say that they are so attentive and proactive. It has given me real peace of mind to have my dad there. He was unmanageable at home due to his dementia. 7.29.25 I wanted to follow up on my earlier post. My dad passed away in January 2025 after a brief illness. The staff was so kind and attentive during this time. They quickly arranged for last rites, which would have been so important to him; they were constantly keeping us updated on things and consulted with us, they brought us snacks so we didn't have to leave, and sent in the musicians to play for him. To be ushered out of this world with such peace is a tremendous gift. The staff was so kind, and all stopped by to tell us how much they cared about him. On our worst day, we couldn't have asked for more. His last days were reflective of his overall care throughout his stay. The staff genuinely cared for my dad. They were so proactive and kept me apprised of everything. I was never blindsided by anything, and I know he lived as long as he did due to this exceptional care. That is a gift. If you want to be active and involved in your loved one's care, they will meet you there. We are grateful we had the ability and opportunity to place my dad here.
Dee Dee
Patients are being neglected, and having things stolen from them. The staff swears because the patients are having memory issues, that they can steal freely. They talk to them disrespectfully at times. I would not recommend this place for even a dog.
David “Scrub” Cherelin
Wouldn't put my dog there.
21 more residents rated this community with an average of 4.0 stars
Families love this community. See if it’s the right fit for you.
Pricing
$9,000 – $12,000/mo
Pricing varies by room type, care level, and services selected.
Available Room Types
Value Consideration
With monthly costs ranging from $9,000 to $12,000, the value depends heavily on individual experiences. Families who felt their loved ones received compassionate, involved care may find the price justified, while those with negative experiences may question the value.
Location & Neighborhood
3156 East Ave, Rochester, NY 14618
Get DirectionsAbout the Area
Located at 3156 East Ave in Rochester, The Friendly Home sits in a residential area with convenient access to pharmacies, medical offices, and local dining. The neighborhood is described as having a high median income and a healthy life expectancy, suggesting a generally prosperous and stable environment.
Nearby Attractions
- CVS Pharmacy (less than a mile away)
- Jeremiah's Tavern (local dining)
- Locals Only café (local dining)
Public Transportation
- Local bus routes (exact lines not specified)
- Accessible by car with on-site parking
Questions & Answers
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